Showing posts with label Blogging. Show all posts
Showing posts with label Blogging. Show all posts
Sunday, December 21, 2008
Monday, September 08, 2008
Why the word 'Non Linear' in the blog title?
Starting a blog is easy, blogger and wordpress, makes it a no brainer. Sustaining it, posting regularly, is very difficult. Yeah, every blogger knows it.
The main challenge is getting the theme, style and purpose of the blog right. One needs to answer: Why? for whom? Is there enough to be written?
Lets come to my blog, with a weird blog title like 'non linear media', I certainly can't post about the jolly good time I had with my school friends during annual get together or why I almost had got into road rage when crazy two wheeler bumped into my car?
Yes, I know there is not even one follower for my blog! So I can write whatever I can/want and it will not matter, but ya 'now wat, it doesn't feel right nor its fun, so the motivation gets killed.
So, when a friend suggested that I can overcome blogger's posting block (BPB) by changing the title and starting afresh, I gave it a hard thought. I'd only 2 posts in '08 and 1 post in '07.
After much thinking I couldn't let go of my love for "Non linear" and "Media", however I changed everything else the template, look and feel, additional information, tagging etc.
I added the tag line "Sharing my love for non linear mathematics, media and technology" and suddenly I was able to feel the purpose of this blog and answer the questions why? for whom? will I've enough to write?
Don't expect the answers in the post, the answers will be in form of various posts that I'll be posting hence forth. All the gadgets (that you see on the right) will make this blog dynamic and constantly changing, thus taking pressure of me.
The main challenge is getting the theme, style and purpose of the blog right. One needs to answer: Why? for whom? Is there enough to be written?
Lets come to my blog, with a weird blog title like 'non linear media', I certainly can't post about the jolly good time I had with my school friends during annual get together or why I almost had got into road rage when crazy two wheeler bumped into my car?
Yes, I know there is not even one follower for my blog! So I can write whatever I can/want and it will not matter, but ya 'now wat, it doesn't feel right nor its fun, so the motivation gets killed.
So, when a friend suggested that I can overcome blogger's posting block (BPB) by changing the title and starting afresh, I gave it a hard thought. I'd only 2 posts in '08 and 1 post in '07.
After much thinking I couldn't let go of my love for "Non linear" and "Media", however I changed everything else the template, look and feel, additional information, tagging etc.
I added the tag line "Sharing my love for non linear mathematics, media and technology" and suddenly I was able to feel the purpose of this blog and answer the questions why? for whom? will I've enough to write?
Don't expect the answers in the post, the answers will be in form of various posts that I'll be posting hence forth. All the gadgets (that you see on the right) will make this blog dynamic and constantly changing, thus taking pressure of me.
Sunday, March 06, 2005
On line Business: A Thought paper
Being part of the Google (Yahoo- Scale players) Ecosystem
With time, even Google's simple self serving service like Adsense will grow in complexity. With many additional Google service offerings in brewing; Google will rely on partners for servicing last mile- there in lies the good opportunity to grow along with Google (Yahoo other large web scale players)
Adsense:
–Nurturing Google certified Adsense professional talent and skill. Building and managing this pool of recourse is an innovation in itself that can be leveraged for Gobal Market
–Build resource pool that could harness all the power of Google API. The API working knowledge harnessed will be a valuable IP worth pursuing
– GMail will be soon provided to Very Small, Small and Medium enterprise. It will make lot of sense for these companies to lap up the Enterprise Gmail service as it will free them from poor in-house maintenance and support. I needn't say more about the power and beauty of Gmail – use it to believe what I'm saying
Blogs will become more professional and organized – atleast will “look” like it
Why I'm saying “look” because blogs will not loose its flexibility, freedom or the characteristic of grass root phenomenon but the sheer explosion of blogs across all categories will call for some organization. Organizing (Collection, Editor's Pick...which is an innovation in itself) blogs and one who can do it will be the next media mogul.
Organizational Structure
Every online business is structured around three teams:
1- Content
2- Marketing
3- Technology
In the nascent stage of the industry the technology will rule (thus the differentiator) the content and then as the technology is mastered the content will be the differentiator. If the market is competitive with similar standards of technology and content, the marketing team will be the key for growth. The marketing team should be well versed with technology in the nascent stage and as the technology matures marketers should be content savvy in order to market the products better. Even the content team should be well versed with the technology in the nascent stage and as the technology matures content team should be market savvy.
The culture and management of each team is different. Companies takes pride in building and nurturing these teams e.g , Certain companies are know for the editorial value, take for the instance Newspaper, how many of us buy the news paper for the quality of the ink or the paper? Exactly as Newspaper is more than 100 years old and the technology is mastered by most, it is the content and marketing that will make the difference.
Internet is still in the nascent stage and technology is the king (not the content as people believed in dot com boom). Developing and Managing (Program management, Project management) the technology team and its culture will be the key to organization growth and innovation in the market.
Content creation is yet be mastered – Structure is the Key
Very few companies have got the following right mixture of skills and required project management capability to create online content. This task is increasingly difficult because the grammar of online content is evolving and most of the current rules are set by technology.
Online content creation consists of following team/process. Nurturing, Structuring and program management of following team will be the key to success.
-UI – Usability
-Visualizer / Conceptualizer
-Designer
-Web programmer HTML/CSS/XML/JavaScript
-WebDeveloper:ASP/.NET/JAVA/PHP/Python/Perl/Database/Content Management System
-Content Writer
With time, even Google's simple self serving service like Adsense will grow in complexity. With many additional Google service offerings in brewing; Google will rely on partners for servicing last mile- there in lies the good opportunity to grow along with Google (Yahoo other large web scale players)
Adsense:
–Nurturing Google certified Adsense professional talent and skill. Building and managing this pool of recourse is an innovation in itself that can be leveraged for Gobal Market
–Build resource pool that could harness all the power of Google API. The API working knowledge harnessed will be a valuable IP worth pursuing
– GMail will be soon provided to Very Small, Small and Medium enterprise. It will make lot of sense for these companies to lap up the Enterprise Gmail service as it will free them from poor in-house maintenance and support. I needn't say more about the power and beauty of Gmail – use it to believe what I'm saying
Blogs will become more professional and organized – atleast will “look” like it
Why I'm saying “look” because blogs will not loose its flexibility, freedom or the characteristic of grass root phenomenon but the sheer explosion of blogs across all categories will call for some organization. Organizing (Collection, Editor's Pick...which is an innovation in itself) blogs and one who can do it will be the next media mogul.
Organizational Structure
Every online business is structured around three teams:
1- Content
2- Marketing
3- Technology
In the nascent stage of the industry the technology will rule (thus the differentiator) the content and then as the technology is mastered the content will be the differentiator. If the market is competitive with similar standards of technology and content, the marketing team will be the key for growth. The marketing team should be well versed with technology in the nascent stage and as the technology matures marketers should be content savvy in order to market the products better. Even the content team should be well versed with the technology in the nascent stage and as the technology matures content team should be market savvy.
The culture and management of each team is different. Companies takes pride in building and nurturing these teams e.g , Certain companies are know for the editorial value, take for the instance Newspaper, how many of us buy the news paper for the quality of the ink or the paper? Exactly as Newspaper is more than 100 years old and the technology is mastered by most, it is the content and marketing that will make the difference.
Internet is still in the nascent stage and technology is the king (not the content as people believed in dot com boom). Developing and Managing (Program management, Project management) the technology team and its culture will be the key to organization growth and innovation in the market.
Content creation is yet be mastered – Structure is the Key
Very few companies have got the following right mixture of skills and required project management capability to create online content. This task is increasingly difficult because the grammar of online content is evolving and most of the current rules are set by technology.
Online content creation consists of following team/process. Nurturing, Structuring and program management of following team will be the key to success.
-UI – Usability
-Visualizer / Conceptualizer
-Designer
-Web programmer HTML/CSS/XML/JavaScript
-WebDeveloper:ASP/.NET/JAVA/PHP/Python/Perl/Database/Content Management System
-Content Writer
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